Even if that hasn’t happened to you or your company, managing buyer’s remorse can have a massive, positive impact on the experience you provide your customer.
It starts with the sales conversation. Focusing on their needs - and not pushing your solutions - helps build trust. Eliminating all sales pressure fosters a comfortable environment.
If you:
- Did a good job helping your new client discover his/her needs,
- Helped him/her come up with a cost for not solving the problem,
- Got a feel for his budget and proposed a solution that falls within that budget,
- Found out who the decision makers are and presented your solution to them
…then buyer’s remorse is generally driven by a focus on the
money instead of the solution. HELP your client understand, immediately after he
has signed the contract or written you a check, what she bought. It’s isn’t a
product or service; it’s a solution she needs, it will bring her the peace of
mind for which she’s looking, it falls within her budget, and it will provide
great value. Remind her of what she really bought.
Clients in our Coaching Club for Business Development and Sales are increasing their sales as a result of coaching like this. E-mail us, or give us a call (2026401908), and start increasing your sales.
Clients in our Coaching Club for Business Development and Sales are increasing their sales as a result of coaching like this. E-mail us, or give us a call (2026401908), and start increasing your sales.
Ingar Grev
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